NEW STARS 2022: Interview article with the Silver prize-winning pair
An interview article with the pair (working in McCann Health and McCann, respectively) who won silver at the NEW STARS MAD Competition 2022 is now available on the MAD STARS website.(External website/English only)
NEW STARS MAD Competition 2022 is a program of the “2022 Busan International Advertising Festival (MAD STARS 2022)” and is a competition of advertising ideas and strategies for individuals/pairs with less than 5 years of career experience in marketing, PR and advertising. The event was held online on June 17 – July 31, 2022.
The two winners joined McCann Health and McCann in 2021 as new graduates, and since then have continued to win numerous international advertising awards for young talents, including the Young Lions Competition at the Cannes Lions.
In this interview article, the two talk about their thoughts on their award-winning work, “The Real Sponsor” and their future aspirations.
Winners: Erika Murakawa (McCann Health/Associate Art Director)
Daniela Suwa (McCann/Planner)
Entry title: “The Real Sponsor”